Archive for October, 2009

Experience the rural world

Rural tourism is a new concept that brings across a paradigm shift in the tourism industry. The proof of concept lies in the fact that many tourists from the developed countries visit Rajasthan, Gujarat and South India to look at and experience the actual rural lifestyle. The people with interest in the traditional way of [...]

Electricity to Rural Poor: Thanks to Microfinance

Have you ever seen the darkness in Rural areas of India while travelling by train or bus? I am sure, you must have. People in such remote areas don’t have access to electricity and the moment night starts falling, everybody starts turning to candles, kerosene lamps etc for illuminating there small houses. Don’t you think, [...]

ICICI Prudential Life joins Rural India with “Pragati ki Anokhi Paathshala”

The biggest challenge in India today is to produce leaders who can create various opportunities especially in Rural India. No doubt education is the door to success. There is a need to educate people and develop several skills like problem solving, lateral thinking, and even the command over English Language.  In order to inculcate such [...]

Pratham and Barclays join hands in Rural Entrepreneurship

Barclay’s along with a leading NGO- Pratham is coming forward to groom young budding entrepreneurs from Rural India. Pratham, NGO focusing on Child education, would look to search for rural youth who have zeal to create wealth  by becoming an entrepreneur and will provide them skills in their area of interest, but the necessary funding [...]

Rural India: Catching attention of Small handset makers

Indian telecom companies have started making efforts to lure rural subscribers. In order to tap this huge market, telecom operators have planned the infrastructure expenditure in rural areas in order to offer their services. Small handset manufacturing companies like Intex Technologies, Karbonn and Micromax have strategically lined up a marketing expense of approx. Rs. 100 [...]

RCom eyeing Rural India penetration

Reliance Communications is on a mission of tapping rural India by offering mobile and internet services. The ADAG promoted company has come up with its new internet service plan named BharatNet, Grameen, which is new value-added service, offered on mobiles and M2M (machine-to-machine) offerings for rural folk. This BharatNet plan is RCom’s strategy of tapping [...]