Rural Consumers

• Rural American Market: Rural Consumers July 17, 2010
  Economic crises that the American people are facing and the entire world in general, a strong review of rural policy makers over the future economic status of the rural region is strongly recommended. The reason being, the rural businesses have few sources of capital compared to the urban markets. A survey conducted by the “federal […]
  Sachin Ramje
• Do MNCs find it difficult to understand Rural Consumers? July 6, 2010
  Many experts around the world always pay attention to  strategy  adopted by MNCs and Indian companies for rural consumers. It is vital to understand the consumer behaviour in rural areas in order to make the appropriate strategy for rural consumers. Turn some of the pages of history, there you will find that companies like Philips […]
  Sachin Ramje
• Rural Marketing Strategies to deal with Rural Consumers July 3, 2010
  Today, the main industries that are targeting the rural market are FMCG, Agriculture and infrastructure development. The reason for this is the unbalanced growth that has been seen in almost all of the global rural markets recently. These markets are growing but need a lot of guidelines and financial & strategic support which is provided […]
  Sachin Ramje